Your makeup routine should evolve with you, because beauty doesn’t have an age limit. As skin matures, a few simple tweaks to your makeup products and techniques can make all the difference in enhancing your natural glow. Whether you’re looking to brighten up, smooth out, or simply feel your best, our skin-loving products are here to help you put your best face forward, because beauty only gets better with time.
1. Start with a Flawless, Hydrated Base
The secret to youthful-looking skin? Hydration! As we age, skin can become drier and lose some of its natural elasticity, so a moisturizing foundation that feels light and breathable is your best bet. First, prime your skin using Pure Canvas Hydrating Primer to boost moisture and extend your makeup wear. Then choose the Real Flawless Weightless Perfecting Foundation to deliver a natural, radiant finish without settling into fine lines. This rich formula helps defend against pre-mature aging and protects skin from damage caused by environmental and blue light stressors.
- Artistry Tip: Less is more. Apply foundation where you want the most coverage (usually the center of the face) using a foundation brush and blend outward for a natural, skin-like finish.
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Pure Canvas Primer Hydrating
Improves and extends the wear of makeup while providing instant and overtime hydration.
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Real Flawless Weightless Perfecting Waterproof Foundation
Waterproof, long-wearing, medium buildable coverage with 12 hours of fade-proof wear.
2. Brighten & Lift with the Right Concealer
Dark circles and uneven skin tone? We’ve all been there. But the wrong concealer can settle into fine lines and make things worse. Go for a lightweight, hydrating formula that brightens without caking. The Laura Mercier Real Flawless Weightless Perfecting Concealer is a featherlight, crease-resistant concealer that covers dark circles and imperfections while keeping skin looking smooth and fresh.
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How to Apply: Dab a small amount to your undereye and any areas where you have imperfections using a concealer brush, gently blending outwards to brighten the face without emphasizing any lines.
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Real Flawless Weightless Perfecting Serum Concealer
Buildable coverage, natural finish and long-lasting, waterproof and crease-proof wear.
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Secret Camouflage Brush
Precisely applies concealer to the most intimate areas of the face.
3. Set it (Softly!) with Powder
Powder is your best friend for locking in makeup but the trick is knowing where (and how) to apply it. Skip the "all-over dusting" and instead focus on areas prone to shine, like your T-zone. The Laura Mercier Translucent Loose Setting Powder Ultra-Blur is weightless setting powder that blurs imperfections while keeping skin looking soft and radiant.
How to Blur: Use our velour puff and press powder gently into areas where you tend to get oily: like the forehead, nose, and chin, while leaving the rest of your skin glowing.
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Translucent Loose Talc-Free Setting Powder Ultra-Blur
Talc-free, 16HR Hydrating Wear, Natural Finish
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4. Add a Youthful Touch with a Creamy Blush
A pop of color on your cheeks instantly brightens your complexion and adds a healthy glow. Cream blushes are a dream for mature skin because they blend seamlessly and never look dry or cakey. Our Tinted Moisturizer Blush is a sheer, buildable blush that melts into the skin for a natural, radiant flush.
How to Apply: Smile gently and dab blush onto the apples of your cheeks with a Cheek Color Brush, blending it upward toward your temples for a subtle, lifted effect.
5. Warm Up Your Complexion with a Soft Bronzer
A touch of warmth can work wonders for adding dimension and bringing life to your complexion. The key? Choose a natural, radiant finish that mimics the glow of a sun-kissed day. The Laura Mercier Bronze Color Infusion provides a radiant soft kiss of warmth that mimics the skin's natural flush.
- How to Bronze: Using the Angled Cheek Contour Brush, apply the matte Sculpt shade over cheeks, temples, and forehead for a naturally sculpted look.
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Bronze Color Infusion
A multi-dimensional, talc-free bronzer duo with matte and shimmer shades.
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Angled Cheek Contour Brush
A synthetic brush that effortlessly highlights, contours and perfects.
6. Keep the Eyes Soft & Defined
Heavy eyeliner and bold shades can weigh down mature eyes. Instead, choose creamy, blendable formulas in soft neutrals to enhance your natural eye shape and lift your look. The Caviar Tightline Eyeliner is an ultra-smooth, easy-to-apply liner that glides on effortlessly and defines your eyes without tugging.
- Artistry Tip: Line your upper lash line for subtle definition and avoid the lower lash line, it can drag your eyes down! For an eye-lifting effect, flick your liner slightly upward at the outer corners, then apply mascara.
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Caviar Tightline Eyeliner
Gel-like eyeliner pencil that glides on easily, for 16-hr crease & waterproof wear.
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7. Play with Eyeshadow in Soft, Neutral Tones
When it comes to eyeshadow, less is more. Matte and satin finishes in warm neutrals add depth without emphasizing texture, making your eyes the star of the show. The Laura Mercier Caviar Stick Eye Shadow are creamy and long-lasting eyeshadow sticks that blend like a dream and won’t settle into fine lines.
- Artistry Tip: Stick to soft browns, taupes, and warm pinks. Apply a light shade across your lid and a deeper tone in the crease for easy, elegant definition.
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Caviar Stick Eye Shadow
High-impact, long-wearing, creamy texture that glides on for 24-hour life-proof wear.
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8. Use a Hydrating Lipstick
Lips can lose volume over time, but the right lipstick can plump things right back up. Hydrating formulas add a sophisticated finish while keeping lips soft and smooth. The Laura Mercier Caviar Hydra-Crème Lipstick is not only luxurious, but moisture-packed and delivers rich, creamy color.
- Artistry Tip: Use a lip liner to define your lips and prevent feathering. For a fuller look, slightly overline the cupid’s bow and center of the bottom lip.
